Sunday, 30 December 2007

A - Z of reasons for issuing a press release!

Reasons for issuing a press release!

Many people say they cannot find a justifiable reason for issuing regular Press Releases. In our experience, you can. For example………………………..

1. Accomplishments
2. Alliance with another organisation
3. Anniversary
4. Annual report published
5. Appearances at major events
6. Appointment to a board or committee
7. Articles by or about you
8. Awards you are receiving
9. Books you have written
10. Books you are mentioned in
11. Community classes you are sponsoring
12. Company birthday
13. Contest you are sponsoring
14. Contributions to charities, donations, scholarships
15. Controversial topic, where you stand
16. Death of major figure in your organisation
17. Debates
18. Employee trips
19. Expanded facilities
20. Expanded hours
21. E-zine you are starting
22. Free classes
23. Free demonstrations
24. Free information at your website
25. Free offer
26. Free samples
27. Fund-raising kick-off
28. Fund-raising report
29. Fund-raising goal
30. Grant you are giving
31. Grant you are receiving
32. Guest speaker you are hosting
33. Holiday events or programs
34. Holiday you are declaring
35. Hostile takeover
36. Incorporations
37. Industry awards or commendations
38. Industry groups you are joining
39. Industry programs in which you are participating
40. Job change
41. Land purchase
42. Lawsuit you have filed or settled
43. Mergers and acquisitions
44. Move into new market
45. Name change
46. New address
47. New contract
48. New employees
49. New contracts, clients, customers
50. New products or services
51. Newsletter you are starting
52. Official announcement
53. Open house
54. Partnerships or strategic business alliances
55. Patents
56. Poll or Survey you have taken
57. Predictions
58. Proclamations
59. Product recall
60. Public issues, where you stand
61. Public service announcements on radio/TV
62. Public stock offering
63. Publications
64. Radio show appearances
65. Rallies
66. Real estate transaction
67. Recruitment and retention strategies
68. Relocations
69. Research you are conducting, or results
70. Retirement
71. Sales promotions
72. Services for disabled
73. Speaking engagement
74. Special events
75. Sponsorships
76. Strike
77. Survey you have taken
78. Tie-in with upcoming holidays
79. Tours of your company
80. Trade show where you are exhibiting
81. Trends you are seeing
82. Training seminars or other programs you attend
83. TV show appearance
84. Weather-related event
85. Website, or new service online
86. White paper or manuscript you have written
87. Workshop or seminar you are presenting
88. Workshop or seminar you are attending
89. Visit by celebrity or public figure

The team at the Press Release Writing Service will expertly craft your media release based upon years of newspaper, marketing and public relations experience with a great track record in getting stories into the media.

Your Press Release will include:
· custom-written based on the information that you will provide in a questionnaire that you will receive after placing your order
· a photograph, if appropriate

It will be approximately 300-500 words long and will utilise the key techniques employed by top PR professionals to make sure that it will have the best chance possible of getting run. This will cost you £150 and include a tele-conference to review the draft.

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